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McBurneys

A trusted name.A new expression.

Balancing a long accounting heritage with the ambition of a contemporary, globally connected firm.

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McBurneys brand artwork from Brighter’s portfolio

Respect the history. Express the ambition.

With close to a century of experience, McBurneys had built a trusted name in accounting and advisory. It needed a more distinctive identity to reflect its future as well as its heritage.

Working closely with the McBurneys team, we developed a contemporary visual identity with a sophisticated, confident character. The work gives an established firm a renewed way to present itself.

Established expertise.Fresh confidence.

The design balances continuity with change. It retains the stature of a trusted professional firm while giving its forward-looking ambitions a clearer visual presence.

The brand system carries that expression across applications, creating a consistent foundation for how the firm appears in the market.

An identity ready for the next chapter.

The refreshed brand brings McBurneys’ heritage and ambition together in one considered expression.

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